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Elizabeth Cholawsky

Elizabeth Cholawsky, PhD joined HG Insights as CEO in 2018. Elizabeth is a seasoned/established executive leader in the technology industry with a strong focus on growing successful SaaS-based businesses. She has led and worked with companies to build market-leading offerings, using in-house talent as well as through partnerships and acquisitions. Prior to joining HG Insights, she was CEO of (NASDAQ: SPRT), where she transformed the business from being solely reliant on outsourced services revenue to selling a SaaS product that intelligently ran large contact centers.

Before, Elizabeth worked at Citrix Systems where she held executive positions in the Citrix SaaS division, with leadership roles spanning general management, product management, global client services and the contact center. Elizabeth has also held executive leadership roles at market-leading companies including and ValueClick, where she used her business acumen to position companies in large growth markets and align product and messaging for maximum effectiveness.

Elizabeth holds a PhD in Political Science with a concentration in Econometrics from the University of Minnesota, and a BA (Phi Beta Kappa, cum laude) from Franklin & Marshall College.

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